Guidelines for Seattle Children’s Rounded Corners

Rounded corners reinforce the circular nature of the Seattle Children’s logo and also soften the look of the collateral and materials. Rounded corners can be used for blocks of color and photography. They should not be used on charts.

 

Guidelines

Follow the guidelines shown here for determining the proper corner radius for box items on materials reflecting the Seattle Children’s brand.

For any rectangle that is 8.5” x 11” or smaller, use a corner radius of six points or 0.0833”.

Samples are shown here at 50% actual size.

Follow this schedule for the corner radius of rectangle larger than 8.5” x 11”.

Samples are shown here at 10% actual size.

Instructions for creating rounded corners in Microsoft Word and PowerPoint

To replace an existing photo:

  • Open the flyer template
  • Click on the picture to select it
  • Under Text Box Tools click on the “Format” tab, then the “Shape Fill” arrow
  • In lower list, click “Picture…”
  • Browse your files and select the picture you would like to use; click “Insert”
  • Select the photo and adjust the dimensions as needed by clicking and dragging the corners
  • Click “File”, click “Save As” change the file name , and click “Save”

NOTE: After adjusting the dimension of the picture to capture the part of the photo you want, you can scale the photo by selecting one of the corner points, holding ‘Shift’, and moving the corner points to the center of the photo to the size you need.

To insert a new photo with rounded corners:

  • Click on the Insert tab
  • In the “Illustrations” group, select “Shapes”
  • Under Basic Shapes, choose the “Rounded Rectangle” then click and drag the pointer to place the header
  • To adjust the radius of the corners, click the yellow diamond and move it toward the corner of the rectangle .
  • On the Format tab, click “Shape Fill”
  • In lower list, click “More Fill Colors…”
  • Click the “Custom” tab, then select RGB in the Color Model
  • Using the Seattle Children’s Color Palette, select the correct color formula, and then click “OK”
  • Click the “Rounded Rectangle” to select it
  • On the “Format” tab click “Shape Outline”, and then click “No Outline”

Note: After adjusting the dimension of the picture to capture the part of the photo you want, you can scale the photo to the size you need by selecting and moving one of the corner points to the center while pressing “Shift”

To insert “Chiclets” (shapes with rounded corners) into Microsoft Word and PowerPoint:

  • Click on the Insert tab
  • In the “Illustrations” section, click “Shapes”
  • Under the “Basic Shapes” section of the shape palette, click the Rounded Rectangle, then click and drag the pointer to place the header.
  • To adjust the radius of the corners, click the yellow diamond and move it toward the corner of the rectangle
  • On the “Format” tab, click “Shape Fill”
  • In the lower list, click “More fill Colors…”
  • Click on the “Custom” tab and select “RGB” in the “Color model”
  • Using the Seattle Children’s Color Palette                                             (http://brandguidelines.seattlechildrens.org/brand-guidelines/color-palette-3/), select the correct color formula, then click OK OR instead of filling the chiclet with
  • Click on the Rounded Rectangle to select it
  • Click on the “Format” tab, click “Shape Outline,” and then click “No Outline”

Chiclets can be used as design elements in a row or in small grouping to add an extra element of color to documents, PowerPoint presentations, or to any promotional item.