Over the years, Marketing and Communications has developed a preferred style for the punctuation and use of many titles and terms used throughout Seattle Children’s. In conjunction with our preferred style, we use the Associated Press style, which is considered the authoritative word for journalists on the rules of grammar, punctuation and usage. For medical references, we use Stedman’s Medical Dictionary for spelling of all diseases, disorders, syndromes, etc.

The Associated Press Stylebook can be purchased at major bookstores or ordered through the Associated Press, AP News features, 50 Rockefeller Plaza, New York, NY 10020; it is also available as an online resource. Visit the Associated Press Stylebook.

Below is an alphabetical listing of style guidelines as they are applied when writing about Children’s.

All | # A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
There are currently 6 names in this directory beginning with the letter F.
Family-centered care

Hyphenate "family-centered; capitalize only at the beginning of a sentence.

First name vs. last name

For internal communications, use a person’s first and last name in the first instance, and their first name in all subsequent instances. For external communications, use a person’s first and last name in the first instance, and their last name without courtesy titles (Mrs., Mr., Ms., Miss) in all subsequent instances. When it is necessary to distinguish between two people who use the same last name, as in married couples or brothers and sisters, use the first and last name. In stories involving juveniles, Seattle Children’s style is to refer to them by first name if they are under 21 years of age in all subsequent instances.

First reference: Dr. John Doe is the ARTist of the Month.
Second reference in InHouse: John is a team player and a great guy.
Second reference in external publications: Doe is a team player and a great guy.


One word (noun)

Follow-up (noun, adjective)

Two words, hyphenated.

This visit is a follow-up. (noun)
The patient needed a follow-up visit. (adj.)


One Word


One Word